ASINT

About

This is what I did to earn the right to build this.

Before ASINT, I ran brand protection across a $1B+ Amazon portfolio — investigating and enforcing against thousands of third-party sellers, monitoring 100,000 ASINs a day. Three investigations from that work:

Supergoop's forged invoices

Counterfeit sellers on Supergoop's catalog found a way around Amazon's authenticity verification: submit a fabricated supplier invoice, and the IP claim against the listing gets invalidated. I built the forensic indicators that tell a genuine supplier invoice from a fabricated one, and used them to challenge invoices Amazon had already accepted.

100,000 ASINs a day

A top-20 Amazon seller's brand integrity operation runs on catalog and BI infrastructure I built: the source of truth for 100,000 ASINs, refreshed daily, that every investigation and enforcement decision traces back to.

The coupon-stacking gap

Diversion controls assume a buyer pays close to list price. That assumption breaks when coupons and rewards programs stack — structural gaps in promotional logic that let a buyer combine discounts far enough that price-based controls stop catching them. I mapped where the logic broke.

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